the Big Design
Creating a Service UX that fosters the next generation design talent who can bring innovation based on the broader context understanding
The Design Museum is an award-winning and globally recognized institution in Art & Design. I co-led the team of four and worked closely with the museum to propose ‘The Big Design.’ It’s the museum’s on-offline learning platform that promotes multi-disciplinary collaboration between design, engineering, and business encouraging students to develop innovative solutions to
today’s most pressing issues along with the design professionals and social-economical experts’. The museum decided to go further, officially launched it in 2018 as ‘The Great Competition.’ It’s now playing a significant role in the UK, fostering the next design talents that inspire the world.
CLIENT
TIMELINE
ROLE
CREDIT
The Design Museum
May 2013 - Feb 2014
Project Lead
Museum Co-Curator
Partners recruitment
Tae Young Kang
Kyung Sik Yoon
Myung Hwan Han
Maryam Al Semait
Amy Lee, et al.
Miriam C. Horan (D.M. Curator)
OUTCOME
Big Design proposal
Big Design 2014 Pilot planning
Comprehensive research doc.
Marketing materials
Touch points design
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Studio environment
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Web : Admin, Partners
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Web: Students, Public
Service blueprint
Storytelling movies
Service demo exhibition
Pilot service operation
Partner networks
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Design professionals
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Domain Experts
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Universities